Annual Report · Fiscal Year 2025
A year of
bold growth.
$17.8M
Annual Recurring Revenue
5,200+
Active Customers
94%
Net Revenue Retention
42
Countries
Scroll to read
JK
Jordan Kim
Co-Founder & CEO
Letter from the CEO
2025 was the year
we chose growth.

When we started Nova in 2022, we made a deliberate choice: we'd build a product that teams actually want to use, not one they're forced to. Three years in, that bet has paid off. We grew ARR by 72% — not through sales pressure, but because our product does exactly what it promises.

"The companies that win the next decade will be those that treat their tools as products, not just software."

This year we shipped 40+ significant product updates, expanded to 42 countries, hired 28 exceptional people, and built the infrastructure to sustain the next phase of our growth. We closed 2025 with $17.8M ARR, 94% NRR, and a team that genuinely loves what they're building.

2026 will be about depth: deeper product capabilities, deeper customer relationships, and a deeper investment in the platform that will power our next five years. Thank you for being part of Nova's story.

Financial Performance
Numbers that
tell the story.
Annual Recurring Revenue
$17.8M
↑ 72%YoY
Up from $10.3M in FY2024. Enterprise segment grew 120%.
Net Revenue Retention
94%
↑ 6ptsvs 2024
Industry benchmark is 85–90%. NRR above 100% on enterprise tier.
Active Customers
5,200
↑ 58%YoY
624 enterprise accounts (>$10K ACV). SMB churn reduced to 2.1%.
Gross Margin
78%
↑ 4ptsvs 2024
Infrastructure efficiency improvements drove margin expansion.
ARR Growth — Quarterly ($M)
$7.2
Q1'24
$8.8
Q2'24
$9.6
Q3'24
$10.3
Q4'24
$12.1
Q1'25
$13.9
Q2'25
$15.8
Q3'25
$17.8
Q4'25
Product Highlights
40+ updates.
One vision.
Nova Workflows
Our flagship automation product. No-code workflow builder with 150+ integrations. Most-used feature by enterprise accounts.
3.2M
Workflows run
+94%
YoY usage
📊
Nova Analytics
Real-time dashboards and reporting launched Q2 2025. Fastest adoption of any feature in company history.
1.8M
Reports generated
4.7★
User rating
🤝
Nova Teams
Collaboration layer launched Q4 2025. Real-time multiplayer, comments, and shared workspaces. Drove 28% expansion revenue.
42K
Active teams
+28%
Expansion ARR
Looking Ahead
2026: The year of
category leadership.
Strategic Priorities
01.Reach $30M ARR by Q4 2026, driven by enterprise growth and international expansion.
02.Launch AI assistant feature suite — projected to drive 35% increase in product engagement and expand ACV by $4K.
03.Enter EMEA market with London office opening Q2 2026. Target 15% of ARR from EMEA by year end.
04.Complete Series B financing of $45M targeted for H1 2026 to fund product and go-to-market acceleration.
2026 Targets
$30M ARR — 69% growth target
95%+ NRR — continued expansion motion
8,500 customers — 63% growth in base
60 countries — from 42 today
80% gross margin — continued efficiency
Thank you
for believing
in Nova.
Customers, investors, team members — you make this possible.
investor-relations@nova.co · nova.co/annual-report-2025
© 2026 Nova Inc. · Annual Report FY2025 · Template by toolyapa.com — PREMIUM